Top 10+ SEO Agencies in Amsterdam

Natural referencing is based on three pillars:

• The technique
• Semantics
• Popularity

These three fundamentals certainly will be necessary for the site to be well optimized.

The technique is how the site is designed, starting in particular with the source code which must be clean, but also the loading time of the pages, the compatibility of the site on mobile, the structuring, and the hierarchy of the contents, the title, and meta-descriptions.

Semantics is the content of the site, is it relevant, unique, qualitative, and in sufficient quantity to answer the question or questions of the Internet user and appear prominently in the results of search engines.

Popularity and therefore net-linking is the third pillar of SEO. Google will give your website a trust score obtained in particular according to the links it receives. You will need links that are in the same theme as yours and with a good trust score. A few quality links each month spread over time is the most natural and therefore the most effective net-linking strategy for gaining popularity in the eyes of Google. Avoid getting too many links in an uncontrolled way, Google could penalize you!

SEO is the non-paid -known as “organic- work of increasing your website visitors through search engine results.

In other words:

It is the name given to all the work done to make websites perform better in search engines.

SEO is the abbreviated form of the words Search Engine Optimization. The goal is for websites to rank better on the search engine results page (SERP).

With SEO, you can increase the performance of your website and reach more visitors.

SEO (Search Engine Optimization) will act on a site's organic traffic, that is to say, the traffic coming from the natural and non-sponsored results of the search engines. Thus, we oppose SEO (Search Engine Optimization) and SEA (Search Engine Advertising). In SEA, companies will have to pay in the form of auctions to position themselves on certain keywords. Let's get back to this complex art of natural referencing! Google, for example, uses 200 criteria to rank websites in its results pages or SERPs. Understanding how search engines work, knowing the 200 criteria, and being on the lookout for the latest updates or filters that can impact a website's positioning is a real thing. It is the SEO consultant or web referencer who takes on this role. Any SEO consultant must know the basics of natural referencing, that is to say, the three pillars of SEO!

Every SEO agency is unique, but worthwhile companies have a similar goal: to help your business grow. At the end of the day, an SEO agency's job is to partner with you to generate leads, phone calls, visits to your stores, purchases, and more. through research.

Much like you hire an accountant to streamline and improve your books or a cleaning company to clean the office every week, partnering with an SEO agency means you're connecting with an agency whose goal is to improve your search engine visibility. of research.

Let’s say you run a rental car business in Hamburg, Germany. You are an expert in cars. You spend your day talking about cars in general

*SEO car company

You want to find more potential customers for your business and hear from your customers that they are finding local rental car companies through search engines like Google.

Taking the time to learn, implement and adjust an SEO campaign is not an option for you. So you find a reliable and reputable SEO agency to help you manage your web presence in search engines.

A few months later, your site begins to appear at the top of Google results for searches such as “Rental cars in Hamburg, Germany” and “Rental cars near me“. A beautiful partnership was born! You're busier than ever with leads from search engines.

By partnering with a quality SEO agency, you get the expertise to generate more business from organic searches. The thing about working with an SEO agency is that organic (unpaid) search traffic in Google tends to produce very high-quality leads.

The beauty of SEO is that your marketing efforts allow designated customers to find you online. Most marketing channels require businesses to deliver their message to thousands of customers, hoping that a small percentage of them will be qualified leads.

SEO works in the opposite direction: it makes it easier for people to search for and find your business when searching online. By nature, leads generated by the organic search are self-qualified. This means people already received the product or service that you are looking for.

• Evaluate the notoriety of your potential service provider

Today there are many providers in the field of natural referencing. It is therefore quite normal to be well informed to find the best SEO agency. You can already check the positioning of your potential service provider on search engines. How is it positioned on the keywords of its sector of activity?

You can also type its name into search engines to see what sites the business is mentioned on. These are simple ways to get an overview of its net-linking methods. This probably reflects his way of doing things during his performances.

• Check references and previous achievements

Customer testimonials are reliable sources to assure you of the seriousness of the company with which you plan to collaborate. The company can display its customer references on its site. It even happens that it collects the written testimony of its customers to publish it on its site. If this is the case, do not hesitate to contact the communication or marketing department of these companies. Who better than a client to recommend the services of an agency?

Sometimes it is necessary to consult the opinions of Internet users in various forums. It will also be possible to see customer reviews on sites specializing in testimonials and company ratings.

• Find out about your financial situation

The work of natural referencing is done over the long term. It is, therefore, necessary to choose a company that has good financial health. Indeed, if it finds itself forced to stop its activity, the team dedicated to your project will no longer be able to provide its service. It will be a heavy loss for you. Your SEO strategy will not be deployed optimally. And you will probably have to pay another company for a quality SEO service.

• Ask for quantified and temporal objectives

A good SEO service provider is the one who gives you time and quantified objectives. A serious and competent SEO agency will be able to give you a delivery date for an audit and recommendations. They should be able to give you a detailed schedule for the implementation of their recommendations. They will also be able to tell you when you will be able to observe the first SEO results. A transparent service provider will tell you that SEO results are not instantaneous and are felt after a few months. In general, the first SEO results appear 2 months after the application of the strategy. They are optimal after 6 to 8 months.

• Evaluate the transparency of your service provider

Transparency is an essential criterion for collaboration in complete confidence. A competent company will explain its natural referencing methods to you in detail. They can popularize the information so that you understand the actions they propose to boost your site. Do not venture with a team that promises you an immediate result. This will be proof of bad faith coupled with a promise that cannot be kept since a good net- linking campaign takes time.

The natural referencing agency is therefore an essential service provider to boost your business on the web. They will be able to analyze your site and the web environment in which it operates. After an audit is carried out by its consultants, it will make recommendations that it can apply to itself. They can implement relevant strategies against your competitors. Thanks to their expertise, you will be able to appear in the first results of the Google search engine. You will see your traffic increase and your lead acquisition will potentially be better.

Now that you know the job of an SEO agency, how will you research and choose the best SEO agency? A few other key tips when researching companies:

Look for companies with a solid track record: Agencies with lots of customer reviews, case studies, and verified reviews from third-party sites give you an idea of how happy their customers are.

Look for companies with experience in your industry: have they worked with similar websites before? What results were they able to achieve? Do they speak knowledgeably about KPIs and industry-specific insights?

Look for businesses that match your campaign goals: Be clear and firm about your business goals for your SEO campaign. This is very useful for a good SEO agency, and they can develop a strategy that will allow you to achieve this.

-SEO is essential for getting noticed and branding. If you rank first in all searches related to your products and services, this will create awareness for your potential customers and make you memorable.

-SEO increases credibility. Being at the top of the search pages makes you more reliable in the eyes of your customers.

-SEO increases your website traffic.

-SEO helps you rank higher in organic search.

-SEO supports your business locally as well as globally. Local SEO also helps you channel yourself to a specific region or audience.

-SEO delivers measurable data. With the right analysis, you can measure everything and easily  adapt yourself to changing conditions.

Choosing an SEO agency to work with can be a daunting task. There are many agencies with different specialties, and choosing the right agency can mean the difference between setting your budget on fire or taking your business to the next level. So, how to choose an SEO agency?

1. 1. Do they have Case Studies?
   2. What are their areas of expertise?
   3. Are they openly speaking?
   4. Do they have fair pricing?
   5. Are they Committed to the timelines?
   6. Can they understand you?
   7. Are they honest?
   8. Speak to their
   9. Examine their previous